We all face throughout our days a plethora of different, issues, problems,
and tasks that are varying in their level of importance.
Some are trivial, while others are critical for business growth.
There is on in particular however, that stands out among the rest.
Even if you have low conversion rates, even if you have just “okay” products and services, and even if you
barely know what you’re doing… If you can raise, scale, and dramatically increase this one stat.
With this one area of your business… Your results will explode – including your leads, conversion, and revenue.
What is this, and how is it used to build entire empires and legacies?
It’s massive exposure. Which gets you, out of obscurity.
Now, why is exposure so important? Why should getting out of obscurity be your number 1 goal?
Because those who are known and seen by all, are much more likely to be bought from and trusted.
Think more intensely about it for a second…
Why do companies hire celebrities to promote their products?
Because celebrities get massive exposure, and because of that, people will sometimes almost automatically buy or invest
in what they promote.
Massive exposure and getting out of obscurity is the first 2 steps in the buying process for any consumer or customer.
You know the rhetoric… Like, know, and finally trust. When you are able massively build the first 2 with a wide audience, the trust
and buying step is only a click or two away.
Because of this there needs to be a new and invigorated focus in your own business, in generating massive exposure.
Whether it’s through social media, building a large enough email list, or through a blog following like none other, you need
I’m saying NEED…
To have exposure and to get out of obscurity, if you want your business to jump forward to the next level.
This generates massive amounts of leads, revenue, and recurring customers, among just a few positive results.
Your first step is to create and designate a schedule and plan for having the most impact and that will get your name,
your brand, or your business in front of as many people as possible. Focus, on this one task.
And watch as the results rain in 🙂
With my kindest regards,
John Weberg
