A book by Jon Weberg · Install Nº01 · Questions before you buy? [email protected]
Stop using AI. Start hiring it.
You already pay for the tools. This is the part that makes them pay you back.
INSTALL is the 245 page method for hiring AI into the jobs that keep falling between your people, one written job description at a time, beginning with the inbox you already know well enough to judge by tomorrow and continuing through the eight workers I install, in the same order, for clients who pay five figures to have it done by hand, so which of those mornings would you like to see first?
245 pages · 14 chapters · 4 appendices
$7 once, card handled by Stripe, access details by email from [email protected] inside 24 hours, and 30 days to ask for your $7 back while the book stays yours.
Retained as the agency behind the campaign architecture for the Klotho Neurosciences and Greenland Mines $68 billion merger announcement, March 2026, reaching a 5.1 million lead investor audience · Built the custom CRM a $70,000,000 a year company still runs on today · Paid engagements for Frank Kern, John Crestani, AI Acquisition and Traffic Authority · Two published books · Keynotes at Affiliate World, Traffic and Conversion Summit, Affiliate Summit, TES and EPIK Summit · MarketerHire Top 1%
You already pay for the subscriptions, don't you, and you have probably written sharper prompts than most people you know, which makes it worth noticing that when PwC asked 4,454 chief executives this year what AI had done for them, 56% said it had produced no significant financial benefit yet, and the reason has nothing to do with how clever any of them are, because someone fills in your form at 9pm ready to buy, the form writes a row, the row waits, nobody calls in the morning since calling sits between two people's lists rather than on either one, and four days later that buyer pays someone slower than you who simply answered first.
No department failed in that story, and you can feel how familiar it is, since the money slipped through the join between two departments, and that join has a name, a seam, which happens to be the one place AI does its best work and the one place almost nobody points it, because every tool you were ever sold was sold as something you use rather than someone you give a job to.
You open a tool and ask it for something.
It helps with the task in front of you.
It has no idea what your business is.
Nothing happens unless you are there.
You get faster at work you were already doing.
It has a job, in writing, that it does every day.
It owns a handoff from end to end.
It reads the context you wrote once.
It runs whether or not you remember it.
Work stops falling between people.
Every revenue chain has twelve joins between what you spend and who recommends you, with a thirteenth sitting over all of them, which is simply that no one owns the junctions between functions, so the method follows the order in which work actually falls: 01 you find the seam, choosing the join that costs the most rather than the one that annoys you most; 02 you write the job, a real job description with the task, the inputs, the output and the decisions it may make alone; 03 you give it the Business Brain, twelve short sections on what you sell, who buys it, your voice, your policies and the exceptions you always make, which is the step everyone skips and the whole reason most AI writes beautifully about nothing; 04 you set the boundaries and the escalation, what it may touch, who it hands to and on which signal; and 05 you read what it did on Friday and make one change, which is how an install compounds instead of fading by the following week, and once you see that most AI advice is step two with the other four missing, don't the last two years suddenly make a lot more sense?
Email Triage goes first because you already know what good looks like in your own inbox, so you can judge it by tomorrow: it reads what arrived overnight against the context you wrote once, sorts every thread into a buying question, a support problem, an admin or supplier thread, or noise, drafts the obvious replies in your voice and holds them for you to send, routes anything about money, a complaint or a decision to a person with the thread already summarised, and writes you one short log of what it did, while anything new, anything about price or refunds, and anything it scores below 70% confidence on stops and comes to you, because a worker that guesses there is worse than no worker at all. It will not close a sale or make a call you would rather make yourself, and what it does do is hand back the first hour of your day and end the quiet cost of messages nobody answered, which is the first install rather than the last, and by the time you read its first log, haven't you already started choosing the second?
Each of these was paid consulting, done by hand over months, and each is the same move the book turns into a standing job.
Frank Kern. You know the buyer who wants the flagship and cannot stretch to it, and Frank Kern had a whole segment of them his team had written off, parked where nobody owned the handoff between "this lead did not buy" and "this lead hears about anything else", so we built a $2,500 offer beneath the $8,600 program and the sequence that carries a declined buyer into it, and the bank statement shows $41,253 inside three days with no new ad spend, which is why he has hired us four more times since, and the worker that watches for a decline and runs the next offer without anyone remembering to is the Sales Close Worker.
John Crestani. 43,297 people were sitting on his list with nobody emailing them, and once we took over the segmentation, the sending and the follow up on every reply, his payment records ran fifteen consecutive weeks at $10,000 to $30,000 a week in revenue from that list, which is the job the Follow-up Worker holds every single day so the contacts you already paid for keep hearing from you.
AI Acquisition. A 22 closer floor was losing most of its booked calls before anyone showed up, so we rebuilt the confirmation and reminder path between booking and the call along with the scripts the floor used on no shows, and the tracked cohort moved from 23.2% to 33.2% in four weeks, about 43% better than where it started, in a month the floor collected $1,322,312, inside the same company that still runs on the CRM I built.
Which of those three joins did you recognise from your own week?
The INSTALL book, 245 pages, 14 chapters, 4 appendices, every worker chapter closing with the install spec and the one action to take before you turn the page
Worker Zero, Email Triage, with the full nine step install walkthrough in Appendix B, planned for one evening
8 AI employee job descriptions, one per function, Lead Gen, Follow-up, Sales Close, Support, Retention, Marketing, Content and Operations, in the order to hire them
The brand voice template, filled once so every worker writes like you
The Business Brain starter, 12 sections
The governance layer from Part III, the Friday read, the drift log and the rule for when to keep, retrain or fire a worker
The 80 point business health check, eight questions you can score in under twenty minutes to see which worker to hire first
Click [Get the book · $7] and enter your email, about thirty seconds.
Add your card, about ten seconds, handled by Stripe.
Confirm, and your receipt lands within a minute while your access details follow by email inside 24 hours, sent by hand from [email protected].
Then your first week runs itself in order: half an hour on the Business Brain starter, one evening installing Email Triage with your own AI account and access to the inbox you want it to read, and thirty minutes on Friday afternoon for the first two weeks reading its log, which is about as much time as you already lose to the messages it will start holding for you.
What you will spend beyond the book: an AI account you choose and whatever connects it to your inbox, which at this stage typically runs about $20 to $150 a month and none of which comes to me, plus your attention once a week, because a worker nobody reads drifts.
The whole record, in one place. Payment records and signed agreements: Klotho Neurosciences, 5.1 million lead investor audience, retained as the agency · Frank Kern $41,253 · John Crestani $10,000 to $30,000 a week · AI Acquisition $1,322,312 and the signed contractor agreement · Coach Kyle, one launch, 412 registered, 37 applied, 4 closed at $6,800, after tracking was repaired · Greg Chambers $148,368 · Carlotta Thompson, CEO, Tax Strategists of America, $30,000. On camera: Daniel Doan, David Laster, Antonio Boffanuso, Josh Cousins, Laura Hanson, Maria Bernet. In writing: Joel Therien, Matthew Neer, Greg Chambers, John Crestani, Ryan Allaire, Renee Frey. Other work: NowLifestyle $270M referral revenue, Pathos Communications PLC, Chase Hughes, Anthony Morrison, Investment Joy, Jessica Beeston, Ginger Gentile. Stages: AdWorld Budapest 2024, AdWorld 2022, Affiliate World Europe, Traffic and Conversion Summit, TES Cascais, AI for Business Summit, EPIK Summit.
It is built for you if you already have a business taking money from customers, a team or at least a few people handing work to each other, and the patience to write a job description before you expect a result. Keep your $7 if there is no business yet, if you want it done for you, which is a separate five figure engagement, if you were hoping for a one click install, because writing the job is the work, or if you would rather not read a log on Friday.
What do I get: the 245 page digital book, Worker Zero and its walkthrough, the 8 job descriptions, the brand voice template, the 12 section Business Brain starter, the governance layer and the 80 point health check. What else will I pay for: an AI account of your own and whatever connects it to your inbox, none of which goes to me. How much work: half an hour before the first install, one evening for it, thirty minutes each Friday for the first two weeks. Money back: email inside 30 days and the $7 comes back, and the book stays yours.
Is my data safe: you decide what a worker can read and touch, and the job description is where you write that down. Do I need to be technical: no, you follow a written procedure and read the output. Will this work in my industry: the seams sit in the same handoffs in every business that takes money from customers. Which AI model: it is not tied to one. When do I get it: your access details come by email inside 24 hours, sent by hand. Can I read it on my phone: yes. Is this the same as working with you directly: no, the book is a method you run with tools you choose, and I work directly with seven and eight figure companies as a separate engagement. Why only $7: because the method does more good in circulation than locked behind a consulting tier, and because a cheap book is how people who may never hire me still get the useful part.
You have read this far, which means some part of you already pictured that Monday, the leads answered before you poured the coffee, the drafts sitting there in your voice, the one message that truly needed you flagged at the top, and the only difference between that picture and next week is whether one of your tools has been given a job, in writing, with the context and boundaries it needs, pointed at a handoff that has been costing you for longer than you would like to count, so when would you like your first worker to start?
Jon Weberg, Founder, Profitalize
Access details by email inside 24 hours. 30 day money back: read it, install Email Triage, run it for a month, and if it has not handed you hours back in your week or money on your bottom line, email me and the $7 comes back while the book and the templates stay yours.
INSTALL · 245 pages · $7 · access by email inside 24 hours
Jon Weberg finds and closes the seams between a company's teams, as advisor, as consultant, or by doing the work, through Profitalize.
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